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I partner with product, design, marketing, and leadership teams to make smarter, faster decisions through strategic research leadership and AI-enabled insight systems.
With over a decade of freelancing experience, I swiftly execute research and guide teams moving from scattered data and siloed feedback to structured, scalable insight that drives commercial impact.
I am a highly skilled researcher who combines qualitative and quantitative methods, encompassing the full range of research approaches to deliver comprehensive and actionable insights.
Reveal user needs and market gaps to fuel product and brand growth through focused, high-impact research.
De-risk decisions with structured, insight systems and results that replace guesswork with evidence.
Facilitate discovery and workshops that align teams, unlock creativity, and spark meaningful innovation.
Embed insight into strategy through agile collaboration, coaching, and evidence-led methods that turn ambiguity into action.
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